Base on the past few years, Sony's PlayStation 3 did not do well in sales compare to the Nintendo Wii and Xbox 360 but it will have a future of selling more consoles than any of its competitions.
It was reported "Taming the Waves: Games Console Life Cycles and Platform Competition that a analysts from Strategic Analytics said that the PlayStation 3 will have a much longer shelf life than current market leader the Nintendo Wii.
Despite that, It was predicted that PS3 have a lifetime sales that will hit 127 million units while the Wii will only get a grand total of 103 Wii units.
David Mercer, Principal Analyst at Strategic Analytics said in a statement that "Nintendo has done a great job with the Wii in bringing console games to new audiences."
But the sales are now falling for the wii. However, PS3 will hit its highest point between 2010 and 2014. Predicted and figured on several scenarios for each platform by Stratergy Analytics.
The main factor in those scenarios is an increasing consumer desire for more than just gaming built into their consoles.
Tt was told that wii could have the most damaging effect.
Aside from that, the firm was quick to point out that its forecasts could be off.
The upcoming release of Project Natal and Sony's motion controller could dramatically affect its predictions.
Strategy Analytics believes that current-generation-console ownership will hit its peak in 2011 from a market wide perspective.
The prediction of the analysts seem to reflect what Sony has been saying since the PlayStation 3's launch.And to "maintain industry growth" this three big game vendors will need to launch new consoles.
The company says that early sales will not predict anything unllike its competition, the PS3 will have a 10 years life cycle and will last long than any of the consoles .
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